05 February 2015

Not Just Another Nail Launch: Victoria, Victoria Beckham x Nails Inc at Brown Thomas

Victoria, Victoria Beckham x Nails Inc

Do you ever hear of a brand new nail launch and think, oh, it’s just another nail launch? I mean, I don’t, or hardly ever, because I’m makeup mad - but sometimes I worry that you might. And that you might not be excited about this particular collaboration, with Nails Inc and Victoria Beckham, because it features just two shades and they’re both very spendy at €25 a pop.

But here’s the thing: it’s special. It really is! Freshly launched and exclusive in Ireland to Brown Thomas (or available online here), these are luxury products that really must be seen to be properly appreciated - and I've done both.

Victoria, Victoria Beckham x Nails Inc Bamboo White and Judo Red

So, the shades were designed to sit alongside the Victoria, Victoria Beckham SS15 collection (which is lovely; I saw it at BT’s Spring fashion show) and they’re delicious. Judo Red is a vibrant, punchy tomato red that feels fresh and modern and fun, whereas Bamboo White, described as a bone shade, is pretty much the perfect, slightly pink-tinged nude.

Victoria Beckham Nails Inc Polish Bamboo White and Judo Red

Then there’s the bottles: matte, hand-frosted Venetian glass, they tell me! Can that be true?! It sounds ridiculously wonderful, and feels - and looks - as classy as all get out.  And finally, the formula: enriched with high tech wizardry, it’s designed to give a really smooth application, while building up the health of your nails.

Suddenly, €25 (or €45 or both) doesn’t seem so bad – but wait, there’s more. You can also pop in to the brand’s nail bar in Brown Thomas and try it out there; a file and paint is €20 and, if you want to buy the polish too, it’s an extra tenner - which strikes me, in the case of these limited editions, as quite the bargain.

Or have I lost the plot completely, and you’re thinking, “hmm, it's just another nail launch”?

No comments: