21 October 2014

Binky London Beauty Launch from MIC's Binky Felstead

The thing about Made In Chelsea's Binky is that,  despite her glossy good looks (she's even prettier in person), riches and fame, she somehow manages to be very relatable - that, coupled with the fact that she's genuinely nice and fun, is part of her popularity on the show.

And I reckon her beauty line, Binky London, is set to be just as popular: not just cos it's hers, though that's part of it, but because the products are decent and the pricepoint, €3.95 for everything, is nowhere near as posh as the lovely lady herself.

I'm still wearing the nail polish that was applied at the Irish launch last week - a chocolate creme and semi-sheer nude with a touch of shimmer (I forgot to take the names and can't find them on the website, soz bbz!) and they're performing very well.

Finishes include metallic, gel effect and glitters - Binky was rocking a fab purple glitter, which she says is near-opaque in just one coat - and there are plenty of shades to choose from.

Other products in the line include twist-up eyeliner pencils, waterproof and regular mascara and a range of lipsticks that are enriched with Vitamin E. The mascara brushes look very promising and I'm looking forward to trying more of the range - you'll find it in chemists now.

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