So what sets these powders apart from your run-of-the-mill bronzing powder, then? A quick peek at this gorgeous 20 second clip, featuring Brazilian supermodel Giselle Bunchen, should set the scene. This launch is all about natural, healthy and effortless beauty - the powders are a shimmer-free zone, and subtlety is key.
I've been using, and loving, Shade 30, which is the third in the seven-strong range and ideal for my light-to-medium skintone. Lightweight and so finely milled that it feels creamy to the touch, this really lifts and enhances my complexion and gives me a lovely, natural looking glow. I never use bronzer, except to contour, but I find myself sweeping this across my face daily. Because it's sheer, it's pretty much foolproof - there's no fear of depositing too much. I am absolutely hooked.
But it doesn't end there. In keeping with the modern trend for smart cosmetics, the formula is enriched with active botanicals to offer skincare benefits, too. Cotton flower and white rose plant cells help protect against pollution, dehydration and environmental stress factors, while an
Les Beiges De Chanel launches this Friday, 15th March, priced at €48. Spendy? Oh yeah. But it's also the best bronzing powder I've ever used, so if a healthy glow is what you're after, I would highly recommend.
What do you reckon, are you tempted?