Benefit Hello Flawless Oxygen Wow!

Lisa showing us the product in action!


Benefit have just launched their much anticipated liquid foundation, a first for the brand. The quirkily named product, Hello Flawless Oxygen Wow, is available in nine shades and is billed as a brightening makeup, offering buildable light to medium coverage. It’s also oil free, with SPF 25.

The charming and enthusiastic Lisa Potter-Dixon, Benefit’s Head Make-up & Trend Artist (and Brow Expert!), was in town last month to tell us all about it, and to show us the product in action. She recommends that you use the product with a primer and always apply with a brush, for a more polished finish. And so you can try before you buy, a little sample of Benefit’s primer, The Porefessional, is included in each bottle of foundation.
I was shade matched to ‘I’m so money honey’, which I found gave me a glowy, youthful finish – fans of the dewy look will love it, and though I personally prefer something a little more matte, this will get a lot more wear as we head towards summer. 

Hello Flawless Oxygen Wow is €35 and on counter now. Will you be checking it out?

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