09 March 2012

La Roche-Posay launch Cicaplast Baume B5


If you follow me on Twitter, you might have seen me tweeting last week about #cicaplastbb5. That was the hashtag set up by the team at La Roche-Posay for what they described as their biggest launch in ten years: Cicaplast Baume B5. The product is already huge in France, where 6 months of product sold out within 60 days - without being supported by advertising!

The beauty bloggers, writers and dermatologists of Ireland gathered in the Science Gallery to hear all about this multi-tasking little wonder that reportedly soothes and repairs all everyday skin irritations, cuts and minor wounds.

Now those are some pretty big claims, but we heard from dermatologist Dr. Geraldine Morrow and dermatology nurse Selene Daly, who have been trialling the products, and their results seem to back them up – as do the pages and pages of testimonials from mummypages.ie, who trialled the product with 50 mums around Ireland.
Example: “I found the Cicaplast Baume B5 brilliant. It was really easy to use and my hands weren’t greasy after. I’m delighted that it is paraben free, fragrance free, lanolin free and white mark free! I’ve used it on my daughter Laura. She has patches of eczema behind her elbows and knees and is always scratching. The redness went down after a couple of applications and is pretty much cleared up now. I used it twice a day and she didn’t mind me putting it on her at all."

Top right: Andrea from Art Donatella (second from left) with friend; Sue from Cherry Sue, Doin' the Do and Karen from Lovely Girlie Bits. Check out their sites!

Just some of the recommended daily uses for Cicaplast Baume B5 include eczema, dry patches, infant redness, grazes, cracked skin, sensitive skin, sunburn and nappy rash. It can even be used on new tattoos, and on the lips!

The product is available from pharmacies now, priced at €12.50 for 100ml. Will you be picking up a tube?
If you’re new to La Roche-Posay, why not check out the product overview I wrote for beaut.ie here.

25 comments:

Adele said...

This really sounds like a wonder product!!
Have a lovely weekend xoxo
http://www.intotheblonde.com/

TheOtherSideofCool said...

Thanks for your comment on my blog :)

wow this sounds like a real wonder product! I've been wanting to try some La Roche-Posay products for a while to help with my oily skin so I'm quite excited! xx

Visit The Other Side Of Cool
Tweet me! @othersideofcool

Aurelia (A Pretty Life) said...

I will def try, great post, I am your new follower, pls follow back if you like my bloghttp://aprettylife13.blogspot.com/

FitznBitz said...

Tried to get this yesterday after Susan recommended it but my stockist didn't have it. Boo :(

random ps. I'm wearing the same jumper today as Andreea is wearing in that pic! :)

Sam said...

This does sound like a wondrous product, thanks for reviewing it, I hope I get to find it here in SA.

Blush said...

thanks for your lovely comment on my blog :) nice review!

Sarah Lanagan said...

Really great round up of the event Emma - I reckon this will be a big seller here in Ireland too and at €12.50 for a big tube it's well priced too x

kissa said...

such a helpful product review! thanks! :)

http://mytailoredtales.com

DocMorris Skincare said...

This is most definitely an amazing product!

kissa said...

nice product review! very helpful :)


http://mytailoredtales.com

emilie said...

Thank you for stopping by my blog! Yours is so informative!

Emilie
www.liveeatsmile.blogspot.com

SAZI'STOPSECRET said...

lovely review sweet and thanks for the lovely comment

http://sazistopsecret.blogspot.com/

SAZI'STOPSECRET said...

lovely review sweet and thanks for the lovely comment

http://sazistopsecret.blogspot.com/

Bravoe Runway said...

I think this sounds like a great product and I do have eczema and use a specially prescribed cream. It is quite the claim this product makes...and I can't get it in the US :|

Style Servings said...

It sounds amazing!

http://styleservings.blogspot.com/

rolala said...

I've a big fan of LRP products and I def. want to look into this one. Thanks for posting!

I used to carry a ton of stuff in my bag but I discovered that I didn't need half of it so I just streamlined it all.

rolala loves

StreetChic said...

WOW!!!!SO LOVABLE!!AMAZING POST!

IF U WANT TO VISIT MY BLOG STREET CHIC http://chicstreetchoc.blogspot.com/
U CAN ALSO FIND ME ON FACEBOOK http://www.facebook.com/pages/Street-Chic/126609910754628

Anonymous said...

I'm a huge fan of their products, this looks amazing

sophiebeauty said...

Really want to try this, first i've heard about it but it looks great! xx

http://ocebeauty.blogspot.com

Anna said...

following back ^^

Laura said...

It sounds amazing and great price too! Have a lovely weekend, Emma :)

Laura xo

Sunshine Rose said...

This sounds incredible! I've recently fallen in love with one of their face moisturisers so I will definitely try this out!

Style, She Wrote said...

Sounds like a wonder cream! Thanks so much for sharing. xo style, she wrote

Strawberry Blonde said...

Wow this sounds amazing - and very reasonably priced too!

Nic x

Anonymous said...

Would some of you girls be interested to rest and review some other products by la roche posay, louis widmer, Avene, Vichy, RoC, Nuxe,...?

I work for a Belgian Online Pharmacy and we are looking for European and UK Bloggers. We would make you a "beauty box" filled with samples adapted to your skin type.

Contact me at beautybloggers@hotmail.com !